Complaint cases

Complaints

A fed-up customer tells you once, on the phone. Leo makes sure someone rings back before they tell anyone else.

“Honestly, I’m a bit fed up. I was told the blue one would be here by now.”

Ryan Taylor, on a call about his BMW X5

That’s all it takes. Leo hears it, and by the time the call ends it is a complaint with a name on it and a day to ring back.

Sales and service

Unhappy customers ring the showroom and the workshop.

On a sales call

“I rang about the Karoq and nobody called me back.”

On a service call

“It came back from the garage with the same warning light on.”

What counts

What a complaint sounds like, while it can still be put right.

  1. “I rang about the Karoq and nobody called me back.”

    Missed callback· Someone should ring back today.

  2. “Honestly, I’m a bit fed up. I was told the blue one would be here by now.”

    Delay· A call back, due tomorrow.

  3. “You told me delivery was included.”

    Wrong information· A manager should sort it.

  4. “This is the third time I’ve had to ring about this.”

    Chasing· It needs an owner.

  5. “It came back from the garage with the same warning light on.”

    Service· The service manager rings back.

  6. “I’ve been put through to three people and nobody’s helped.”

    Passed around· One person takes it on.

Four moves

Heard, flagged, rung back, checked.

  1. 1

    Heard

    Leo listens to the call. Nobody has to.

  2. 2

    Flagged

    A complaint appears, with a name and a day.

  3. 3

    Rung back

    They play what the customer said, then call.

  4. 4

    Checked

    The customer’s next call shows whether it worked.

The words in hand

Not a summary.What they actually said.

The person who rings back sees what the customer said, and can play it. They don’t have to guess how annoyed he was.

  • It goes to whoever the call says will put it right. If that isn’t clear, a manager decides
  • Sales and service calls both make complaints, and you can reassign any of them with a click
  • Managers see them all added up in Radar

FAQ

Questions about complaints

Hear unhappy customers before they leave

Book a demo and see the complaints hiding in one of your own calls.

Request a Demo